Partnering with TradeTech Solutions - Together We Thrive

Our mission is to make B2B eCommerce simple for SMEs - and one of the keys to achieving this is through partnerships. Here we set out:

• What a TTS partnership offers.
• The potential to increase exports of your SME client base.
• Which of your clients could be interested in Multilingual Microsites.
• Very Easy First Step for Your Client to Take.
• Conclusions.
• Interested? Please contact us.

(The following contains extracts from the British Business Bank's SME FM survey* that apply solely to the UK economy. However, the general thrust of the arguments should also apply to other countries.)

What does a TTS partnership offer?

Partnerships with TTS can be structured in a number of ways to offer a combination of:

1. A recurring income stream;
2. Access to anonymised data traffic statistics which indicate the potential for new cross-border markets and services;
3. A clear value added service to your corporate client base;
4. Promotion of your business within one or more of our websites and\or through our monthly newsletters; and.
5. Marketing collateral that you can adapt to the characteristics of your client base.

In addition:

1. As your clients open up their international potential, this opens up your opportunities to sell more of your support services.
2. Offering these value-added services allows you to differentiate the scope of your services from those of your competitors.

Promote Virtual Trade Missions in Partnership with TTS

1. Typically, you will have a base of at least 500 companies that are interested in expanding their export potential.
2. What we bring, as co-hosts and event coordinators, is a low-cost solution that includes:
   • The Event platform.
   • A unique approach to managing the video presentation and discussion program.
   • Draft collateral.
   • Language services.
   • Thanks to our partnership with Kompass, access to more than 70 million companies in over 70 other countries.
   • Access to ITC trade data to identify volumes of bilateral trade by product, together with companies involved in international trade in those products.
   • The Business Matching Promise – any company registering as an Exhibitor will be guaranteed to be matched with at least 10 companies interested in their products or services.
   • Our template formula means that you can easily organise up to two Virtual Trade Missions per month.

If you have a client or corporate membership base that you think would benefit from participating in a series of Virtual Trade Missions, then please contact us for a no commitment chat.

The Potential to Increase the Exports of your SME Client Base

The survey states that there are good reasons to assume that UK SME exporters have the potential to significantly increase their overseas sales - both in terms of numbers of exporters and export turnover per exporter.

• The survey estimates that c.530,000 SMEs are exporters - only c.9% of all UK SMEs
• Exports accounted for 10% of SME turnover which is well below the 16% average across all UK businesses In 2018, SMEs accounted for around one-third of total UK exports - down from over 50% in 2008 and 2009.

Moreover, these estimates above are lower than for their European counterparts.

Which clients could be interested in Multilingual Microsites?

Whether they are already exporting or not, many more SMEs* could benefit from having their own Multilingual Microsite:

• Both suppliers of goods and/or services: For example, more UK SMEs export services than goods - 46% only export services and 37% only goods).
• Size does not matter: Medium-, Small- and Micro-Enterprises can all benefit from international trade (the survey found "SMEs planning to export were more likely to be the smallest micro-enterprises").

*Clearly, there are some activities that do not have any scope for international trade e.g. services of a purely personal nature.

Very Easy First Step for Your Client to Take

The only active steps an SME has to take to test its international trade potential are to:

1. Subscribe to the Multilingual Microsite service;
2. Complete the Configuration Pages.

Then they only have to wait to see if they receive any international queries. (Between us, we can provide any necessary support they may subsequently need.)

Benefits to Your Clients

Should you need any assistance in generating any marketing material, we'd be happy to assist.

The benefits of export sales can be summarised as:

• Risk Reduction; rather than increasing risk.
• Production Schedule Balancing.
• Improved Economies of Scale.
• Extension of Product Life Cycles.
• New Market Knowledge & Experience.
• Increased Revenues & Profits.

Simply put, thanks to you, for a very modest investment in time and money they unlock their international potential to benefit from all of the above.

Conclusions

The SME FM survey shows that there is a great deal of potential for SMEs to increase their volume of exports. However, there are the perceived barriers of increased risk and lack of resources. As a result, many (most?) UK SMEs are reactive and opportunistic. They need to have that first approach from an overseas market. Then they will respond, positively.

We would suggest that:

• An SME's Multilingual Microsite can act as the magnet to attract that first overseas approach.
• The cost of the Multilingual Microsite is so low that even micro-enterprises can justify it in their marketing budgets.
• Using Multilingual Microsites as Virtual Stands makes it incredibly easy for SMEs to participate in multiple foreign language Virtual Trade Missions.
• Between TTS and our partners, we can provide any support that SMEs may need to complete their international trade safely and profitably.

Contact Us

If you have a corporate client base that you feel would benefit from their own Multilingual Microsites, or you would like to discuss how you could bring added value to any of our other services, please contact the Partner Helpdesk at TradeTech Solutions Ltd. We will then schedule an initial no-obligation chat at a mutually convenient time to discuss how we could work together.

*British Business Bank: “UK SME exporting trends: finance and trade February, 2020” UK-SME-Exporting-FINAL-VERSION.pdf